Pininfarina is reportedly eyeing a return to coachbuilding, the process of designing and building unique bodies for existing car chassis, in an effort to grow its business. The Italian design house has previously built a handful of coachbuilt creations for wealthy clientele, with recent examples including the Ferrari Enzo-based P4/5 by Pininfarina and Rolls-Royce Drophead Coupe Hyperion, and soon we may see a lot more of these unique creations. Pininfarina ran into trouble following the financial crisis and had to give up on ambitions to become a volume automaker. Since then the company has managed to restructure its debt and has even turned a small profit by focusing purely on design. Now it appears Pininfarina is ready to start building cars again, albeit on a much smaller scale compared to when it was churning out cars such as the Volvo C70, Ford Focus CC and Alfa Romeo Brera and Spider.
Source: Motor Authority
