- Ford Philippines launches the new Ford Ranger, building on its world-class capabilities with a new look and cutting-edgetechnologies that help achieve more.
- New front end gives the new Ranger a bolder, more modern appearance; new car-like interior combines sporty style, exceptional craftsmanship, and improved functionality that help the new Ranger stand apart from the crowd.
- Suspension tuning for improved ride comfort and handling, with advancedsmart features available in the rangemake the new Ranger one of the smartest trucks on the road.
- Improved ride and powerful, efficient latest-generation Duratorq diesel engines help to deliver on Ford’s fun-to-drive promise.
- Available in September at all dealerships nationwide offered in thirteen variants.
Ford Philippines officially debuts the much-anticipated new Ford Ranger lineup, ready to take on the world with a new array of smart technologies and an even bolder look for one of the world’s toughest and most capable trucks.
Ford offers the most extensive lineup, making the new Ranger available in a total of thirteen variants, available in dealerships nationwide in September at the following price points:
- 2L 4×4 Wildtrak in automatic transmission – PhP 1,679,000
- 2L 4×4 Wildtrak in manual transmission – PhP 1,619,000
- 2L 4×4 Wildtrak in automatic transmission – PhP 1,530,000
- 2L 4×4 Wildtrak in manual transmission – PhP 1,470,000
- 2L 4×2 Wildtrak in automatic transmission – PhP 1,420,000
- 2L 4×2 Wildtrak in manual transmission – PhP 1,360,000
- 2L 4×2 XLT in automatic transmission – PhP 1,279,000
- 2L 4×2 XLT in manual transmission – PhP 1,219,000
- 2L 4×4 XLS in manual transmission – PhP 1,199,000
- 2L 4×2 XLS in manual transmission – PhP 1,039,000
- 2L 4×2 Base in manual transmission – PhP 889,000
- 2L 4×2 Single Cab in manual transmission – PhP 769,000
- 2L 4×2 Cab and Chassis in manual transmission – PhP 709,000
“We continue to set a new benchmark in the pickup truck segment with an uncompromised toughness and a blend of robust capability, craftsmanship and advanced technology for our tough and smart new Ranger”, said Kay Hart, managing director, Ford Philippines.
The smartest yet
As the flagship of the new Ranger nameplate, the new Wildtrak boasts a full array of cutting-edge technology to help drivers stayconnected and in control.
“Our tough new Ranger has gone smarter, introducing class-leading and segment first advanced technologies that customers are used to seeing in a traditional SUV but now made available in our truck”, said Hart.
SYNC 2, the latest generation of Ford’s in-car connectivity system, gives drivers smarter and safer ways to stay connected. Using natural voice commands, the driver can control the car’s climate controls, entertainment system and navigation system more easily than ever before. An eight-inch touchscreen places more controls at the driver’s fingertips, with color-coded corners for easy menu navigation.
For extra convenience, the new Ranger features a 230-volt power socket that can be used to power a laptop or tablet computer anywhere, even far away from civilization.
There is also an array of driver assist technologies that help to make your drive more convenient.
- Lane Keeping Alert and Lane Keeping Aid work together to help to prevent the driver from unintentionally drifting out of a lane when driving at high speeds. If the forward-facing camera detects the vehicle is straying from its lane, Lane Keeping Alert warns the driver with a vibration in the steering wheel. If no action is taken to correct the drift, Lane Keeping Aid applies steering torque to guide the vehicle back into its lane
- Adaptive Cruise Control makes use of radar sensors to maintain both a preset speed as well as a preset distance from the vehicle ahead. When the system detects a vehicle ahead, it decelerates automatically to maintain a safe distance. It accelerates back to the driver’s preset cruising speed when the road ahead clears. An adjustable speed limiter helps drivers avoid unintentionally exceeding their selected speed
- Forward Alert works with Adaptive Cruise Control to give drivers a visual and audible warning when the gap to a vehicle ahead drops below a safe distance. The system also charges the brakes to ensure optimum braking performance
- Front and Rear Park Assist uses sensors to detect obstacles and provide audible warnings when the vehicle approaches obstructions at low speeds, such as when parking. A rear-view camera gives a clear view behind the vehicle, giving greater confidence when parking and hitching up a trailer
- Electronic Stability Program with rollover mitigation and trailer sway control helps to keep the vehicle under control even in adverse conditions
- Lane Departure Warning & Lane Keeping Aid uses the forward-facing camera and on-board sensors to detect if the driver is drowsy. If it notices signs such as drifting off course and sudden corrective steering inputs, the system warns the driver with gradually louder signals
- Other smart technologies on the new Ranger include Hill Launch Assist, to help you confidently start off from a slope, whether in forward or reverse; Hill Descent Control, which uses the traction control system to help you descend steep slopes at a constant speed; Adaptive Load Control, which adjusts the Electronic Stability Control system based on vehicle load; and Emergency Brake Assistance, which provides additional pressure to the brake system to increase braking force when you apply the brakes quickly in an emergency situation
- Adaptive Cruise Control with Collision Warning System senses if an accident may occur pre-charging and increasing brake sensitivity, showing the brake light warning on your windscreen.
Tough and modern design
The new Ranger takes the truck segment to the next level with an aggressive exterior, a premium, sporty, interior, the latest Driver Assist Technologies and capabilities that ensure it’s up for any adventure.
“Our new Ranger emphasizes on our Built Ford Tough imagery, highlighting design elements both on the interior and exterior”, said Hart.
To mark the Wildtrak clearly as the flagship of the new Ranger lineup, designers worked to emphasize its tough, sophisticated design. Flanked by projector head lamps, the bold trapezoidal grille with strong outboard nostrils is finished in a dark, liquid metallic gray. The same accent color continues to the side mirrors, door handles, side air vents, bed rails and tail lamps for a dark, sporty appearance.
As well as being more aggressively styled, the new Wildtrak features design elements that are both premium and functional. Rectangular fog lamps and a unique sports hoop emphasize the unique nature of Wildtrak and give it a more technical, refined appearance. Sitting high on exclusive machined 18-inch alloy wheels, and with bold Wildtrak graphics, the new design communicates a fearless sense of adventure. Even the Wildtrak’s signature orange color, which is now called; Pride Orange, has been tweaked to help it stand out from the crowd.
Inside, orange is used as a strong accent color to add a sense of sportiness to a strikingly modern and car-like interior. A strong horizontal beam spanning from driver to passenger door emphasizes the cabin’s width and houses a dual-TFT instrument cluster, an eight-inch touchscreen and air conditioning registers. A soft-touch instrument panel top with an orange accent stitch imparts a premium feel to the cockpit without sacrificing toughness. Punctuating the horizontal theme, rings around the air registers are finished in shadow chrome, which features a smoky finish inspired by high-end machinery.
The new Wildtrak also features unique leather seats –with bold graphical elements and orange stitching that combine toughness, durability and sportiness. Exclusive in the 3.2L Wildtrak, an eight-way power adjustable driver’s seat is made available.
Go-anywhere attitude
As with any new Ranger, the new Wildtrak is engineered and built to take on the world. With its ability to wade through water up to 800 mm deep, and with 230 mm of ground clearance, it can handle the most extreme terrains with ease.Thanks to a 28-degree approach angle and 25-degree departure angle, drivers in the new Ranger can feel confident when taking on steep obstacles.
A robust electronically controlled transfer case allows drivers in 4×4 models to shift on the fly from 4×2 to 4×4 high with a knob on the center console. For low-speed torque or additional downhill braking, drivers can also engage low-range 4×4 gearing.These off-road strengths are matched bytowing capability of up to 3,500 kg and exceptional payload capacity.
Impressive off-road credentials are matched with on-road manners that improve on the current Ranger – which already sets the standard in its class – thanks to fine-tuned suspension for additional comfort and even better handling.
The driving experience is further enhanced by an electric power-assisted steering (EPAS) system, which provides precise steering with a natural and confident feel. With EPAS, steering is light and manageable for low-speed maneuvering, such as parking, and precise at higher speeds – with assistance varying as necessary based on speed, steering wheel angle, cornering forces and acceleration or deceleration.By eliminating the power steering pump used in a traditional power-steering system, EPAS also results in a quieter vehicle and improves fuel efficiency by about three percent.
Power without sacrifice
The new Ranger’s impressive power, capability, and payload and towing capacity are madepossible thanks to powerful and efficient engines paired to either a six-speed automatic ormanual transmission.Both engines available provide Ranger customers a winningcombination of power and efficiency in all conditions, and help to underscore Ford’s fun-to-drivepromise.
The latest generation of Ford’s globally proven 3.2-liter Duratorqfive-cylinder TDCi diesel engine powers the new Wildtrak, and enables its impressive capabilities. Putting out 200PS of power and 470 Nm of torque for excellent towing performance, the engine features upgrades including an updated exhaust gas recirculation system that helps to improve fuel efficiency. It is paired to a six-speed automatic transmission, carefully calibrated to maximize performance, refinement and efficiency.
Ford’s 2.2-liter Duratorq four-cylinder TDCi diesel engine delivers significantly improved fuel efficiency and refinement while also providing the power Ranger customers demand, generating an improved 160 PS of power and 385 Nm of torque.
The new Ranger in the Philippines
“The new Ranger is ready to take on the world, offering the complete package- tough but smart, capable yet refined. We are confident that the new Ranger will exceed customer expectations as the ideal truck of choice”, said Hart.
The new Ranger XLT variant will be available in Cool White, Black Mica, Aluminum Metallic, Metropolitan Gray and exclusively in Aurora Blue. The Wildtrak variant will be available in Cool White, Black Mica, Aluminum Metallic and exclusively in Pride Orange.
Ford will manufacture the new Ranger at its AutoAlliance Thailand facility in Rayong, Thailand.
“Our new Ranger really epitomizes Ford’s proud truck heritage and global expertise, showcasing the very best in terms of being the toughest, most capable truck out there”, said Hart.