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Hyundai Philippines sales remain buoyant with 9% growth
Performance and Drivers
Hyundai Asia Resources, Inc. (HARI), the official distributor of Hyundai vehicles in the Philippines, recorded 2,521 unit sales for the month of April—a feat considering there were fewer working days within said month. This pushed total January to April 2017 sales to 11,362 units, up by 9% as compared to the 10,417 units sold in the first four months of the previous year.
Leading HARI’s impressive performance is the Passenger Cars (PC) segment, which grew by 10% from 7,073 units in January to April of 2016 to 7,753 units in the same period of 2017. Driving the PC segment growth is the Hyundai Accent as it remains as the brand’s top-selling nameplate with 5,162 units sold in the first four months of 2017.
The Light Commercial Vehicles (LCV) segment also showed remarkable performance as total January to April sales reached 3,609 units, an 8% rise from the previous year’s output. Faster than anticipated growth in this segment is buoyed by high acquisition of Tucson and H-100 models.
Sales and Economic Outlook
The Philippine economic outlook remains sanguine, with several banking institutions and credit agencies projecting GDP growth rate to fall between 6.5% to 7.5% for FY 2017. The economy is expected to maintain its upward trajectory, bolstered by the country’s strong domestic demand, within-target domestic inflation, stable OFW remittances, accelerated government spending, and the recovery of export numbers. The confluence of these factors bodes well for the auto industry as they serve as tailwinds for increased auto demand. With this, HARI is well in position to achieve more milestones to cap its 15th year of operations in the Philippines.
Isuzu Philippines engage car clubs in eco-camp activity
IPC executives together with the participants of the 2017 Isuzu Eco-Camp
Isuzu Philippines Corporation (IPC) recently held a camping event to promote environmental awareness and Filipino culture, participated by three Isuzu car clubs in the country.
Held on May 13-14 at the Makiling Botanic Gardens, members of the Team Isuzu Pilipinas (TIP), Team Isuzu Car Enthusiasts (Team ICE) and mu-X Owners Philippines (mu-X OP), started the day early as they prepare for a two-day camp filled with different activities for the whole family.
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Volkswagen PH’s child safety initiative “Steps to Safety” starts on May 20
Volkswagen PH kicks off “Steps to Safety” campaign at Robinsons Magnolia on May 20
Volkswagen Philippines, exclusive importer and distributor of the number one European car brand in the country, kicks off the upgraded version of its award-winning Child Safety Initiative (CSI) campaign at the atrium of the Robinsons Magnolia Mall in Quezon City on May 20.
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Hyundai Philippines wins Global Distributor of the Year 2016
May 10, 2017, Seoul, Korea—“We celebrate 50 years of our brand, 50 years of redefining mobility through customer-driven innovation, 50 years of caring for Man and Planet. Cheers to 50 years more of our brilliant journey together!” declared Hyundai Asia Resources, Inc. (HARI) President and CEO Ma. Fe Perez-Agudo when she accepted the Hyundai Motor Company (HMC) Global Distributor of the Year 2016 award during the Global Distributors Convention held at the Grand Intercontinental Hotel in Seoul.
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